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Photography and Videography Insurance

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Top insurance policies for photo and video businesses

Business insurance covers costs if a thief steals your camera, or a client sues your studio over substandard work. These policies protect against common risks in the photography and videography industry.

General liability insurance

General liability insurance icon

A general liability policy defends against third-party lawsuits from accidents. For example, a client could trip over a tripod in your studio and suffer an injury, or fall and break their smartphone.

BEST FOR
  • Accidental client injuries
  • Client property damage
  • Advertising injuries, such as slander

Business owner's policy

Business owner’s policy icon

A business owner's policy, or BOP, combines general liability coverage and commercial property insurance at a discount. It covers common third-party claims and your business property.

BEST FOR
  • Client bodily injuries
  • Accidental damage to client property
  • Damage to your building or its contents

Professional liability insurance

Professional liability insurance icon

This policy covers legal fees related to claims of negligence, such as blurry photos or a lost memory card. It's also referred to as errors and omissions insurance (E&O).

BEST FOR
  • Accusations of poor work
  • Lost photos or video footage
  • Failure to appear at an event

Workers' comp insurance

Workers’ compensation insurance icon

Workers' compensation covers medical bills related to work, which health insurance won't cover. Most states require it for employees, but sole proprietors can also benefit from this coverage.

BEST FOR
  • Medical expenses from workplace injuries
  • Disability benefits
  • Lawsuits from injured employees

Commercial auto insurance

Commercial auto insurance icon

Almost every state requires commercial auto insurance for business-owned vehicles. It helps pay for legal defense costs if a photographer's vehicle is involved in an accident.

BEST FOR
  • Auto accident lawsuits
  • Vehicle damage, such as vandalism
  • Theft of a company vehicle

Commercial property insurance

Commercial property insurance icon

This policy covers your building and everything in it, such as equipment, computers, and furnishings. Add inland marine insurance for cameras and other equipment that travels to off-site locations.

BEST FOR
  • Fires
  • Storm damage
  • Theft and vandalism

Photography and videography business insurance costs

A photographer calculates the cost of business insurance.

From our customer data, here's a quick look at average photo and video business insurance costs:

General liability: $29 per month
Business owner's policy: $47 per month
Workers' compensation: $56 per month

Factors that can influence your premiums include:

  • Type of business, such as photo studio or freelance videographer
  • Number of employees
  • Value of your photography equipment or video equipment
  • Types of insurance purchased
  • Policy limits and deductibles
  • Insurance options, such as an additional insured

How do I get business insurance for photographers and videographers?

TechInsurance helps you get insured quickly so you can sign contracts, comply with state laws, and protect your business against costly lawsuits and accidents. We work only with top-rated insurance companies to secure the best possible coverage for your photography or videography business.

You can get the right insurance in three simple steps:

Our licensed insurance agents know the unique risks of the photo and video industry and will help you find the right camera equipment insurance and liability protection. Gain peace of mind with advice from expert agents and policies from the nation's leading carriers.

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Common questions about videography and photography business insurance

Find answers to frequently asked questions about photographer insurance and videographer insurance.

Do self-employed photographers or videographers need insurance?

Yes, even if you're self-employed, you still need business insurance. Here are several reasons why it's important:

  • You face the same risks as a bigger business. Photography and videography businesses of all sizes could end up in court over an accusation of negligence, or have valuable camera equipment stolen.
  • You have fewer assets to fight a lawsuit. Lawsuits can be especially devastating for smaller businesses that have fewer resources. And if you haven't taken the extra step of forming a limited liability company (LLC), it could impact both your personal and your business finances.
  • You might need insurance to sign a contract. Commercial leases, loans, client contracts, and event venues often require you to carry insurance. For example, landlords often require liability insurance when you rent a studio or other space, or you might need it to take photos in a dance hall or other rented space.
  • Your state might require coverage. Business insurance is often required by law. If you hire employees or have a company vehicle, you likely need workers' compensation insurance or commercial auto insurance to comply with the laws in your state.

Is a license or certification required to be a photographer?

In general, you don't need a photography license to do your work. However, some situations require photographers to get a license, certification, or permit. Here are a few examples:

  • You likely need a business license. State, county, and city laws often require a business license for commercial photographers and commercial videographers. You'll need to research your local regulations to make sure you're in compliance.
  • You might need a permit for a photo shoot. If you take photos on public property, then you usually need a permit from the relevant agency. For example, national parks, state beaches, and county parks often require permits for commercial photography and videography.
  • You might need a seller's permit. If you sell tangible property, such as photo albums or portraits, then you'll need to register with your local tax department in order to collect sales tax.
  • You might want to become a Certified Professional Photographer (CPP). Offered through the Professional Photographers of America (PPA), this certification can help you win clients, teach you valuable skills, and command higher prices.

What other types of insurance coverage do photography professionals need?

In addition to the policies mentioned above, professional photographers and videographers should consider the following types of coverage:

  • Tools and equipment insurance: This type of inland marine insurance for lower-value items covers business property that travels to off-site locations, such as cameras, tripods, lighting equipment, and laptops. Commercial property insurance only protects items at your studio, which is why you may need additional business equipment coverage.
  • Special event coverage: If you're a wedding photographer or other professional who only works the occasional gig, then you might want to invest in special event insurance or seasonal insurance to cover you when you need it.
  • Hired and non-owned auto insurance (HNOA): Vehicles that are used but not owned by your business, such as a personal car driven to photo shoots, should have this liability coverage, as a personal auto policy won't cover business use.

What is the importance of having a COI for photographers?

A certificate of insurance, or COI, is a photographer's proof of insurance form. There are several situations where COIs are useful or even necessary. For example, you might need to show your certificate of insurance when you rent a studio, conduct a photo shoot at a corporate event, or do commercial photography for a real estate franchise.

Basically, a wide range of clients, venues, and business interactions can necessitate a COI. It's best to be prepared with an insurance certificate so you can act quickly to secure a gig, sign a contract, or gain an edge over competitors.

This is true for every kind of photographer and videographer, whether you're a freelance portrait photographer, you produce travel videos and documentaries, or your focus is weddings and other special events.

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